Van den Broek Optiek is committed to protecting the personal and medical privacy of our clients in accordance with the General Data Protection Regulation (GDPR) and Dutch healthcare standards. As a mobile optical service provider, we collect various categories of information necessary to deliver high-quality eye care directly to your location. This includes identity and contact details such as your name, home or office address, email, and phone number, which allow us to coordinate home visits and manage your orders. More importantly, we process sensitive health and clinical data, including your precise optical prescriptions, results from diagnostic eye measurements, visual history, and any relevant medical conditions disclosed during your consultation. We also maintain transaction data related to your frame selections and payment history to ensure a seamless customer experience from the initial intake to the final fitting.

The information we collect is used exclusively for professional purposes and to fulfill our service agreement with you. We process your data to schedule appointments, perform clinical eye examinations in your own environment, and custom-manufacture your prescription lenses through our trusted laboratory partners. Beyond the technical production of your eyewear, your contact information is used to provide appointment reminders, updates on your order status, and essential follow-up care to ensure your visual comfort. For financial purposes, your data allows us to generate official invoices that are compliant with Dutch tax regulations and suitable for submission to your health insurance provider for potential reimbursements. We operate on a principle of absolute transparency; your data is never sold or rented to third parties and is only shared with essential partners, such as optical labs and secure payment processors, who are also bound by strict confidentiality agreements.

We implement robust technical and organizational security measures to ensure that your sensitive health records remain protected against unauthorized access, loss, or disclosure. Whether stored digitally on secure servers or in physical files, your records are handled with the highest level of discretion and are only accessible to authorized personnel involved in your care. Under the GDPR, you retain full control over your personal information, including the right to access your clinical records, the right to rectify any inaccuracies, and the right to request the erasure of your data, provided such a request does not conflict with our legal obligations for medical record-keeping. We retain your data only for as long as is necessary to provide continuous care and meet statutory retention periods required by Dutch law. If you have any questions regarding how your information is handled or wish to exercise your data rights, you may contact Barend van den Broek directly via our official communication channels.